PRINT DESIGN KITTEN & PUPPY INFORMATION
Responsibilities: Creative Concept / Design and Development / Project Management / Illustration
Every puppy or kitten sold in the Upmarket Pets store is given a booklet to take home. The purpose of the booklet is work as a document to educate about and record the animals’ medical history.
The booklet’s aesthetic resembled ownership papers but was kept bright and clean so not to intimidate or deter the owner.